editor - The Purbottar

12 Oct

‘Berger PriyoPujo 2021’ campaign

editor0 CommentsBusinessberger paints, Business

Berger Paints India Ltd, has launched the 9th edition of their yearly pujo campaign ‘Berger PriyoPujo 2021’ in a bid to felicitate the Durga Puja organizers of Bengal. This year Berger Priyo Pujo contest is not only limited to Kolkata but is extending to the districts of West Bengal as well. Activities will be visible inHooghly, Midnapore, North & South 24 Parganas, Birbhum, and Burdwan districts respectively. Berger Priyo Pujo campaign was conceptualized with an aim to spread the colour of festivity by highlighting the best designed and eco-friendly puja pandals of the city along with organizing various other programs…

11 Oct

Prajna Dutta’s latest musical venture

editor0 CommentsEntertainmentPrajna Dutta

This Pujo, Prajna Dutta appears again with his latest single - ‘Tumi Mon Chhuye Chhile’. It is a breath of fresh air that celebrates one’s love and loss during the Pujo days. ‘Tumi Mon Chhuye Chhile’ - composed, written and sung by Prajna Dutta, the nostalgic and sentimental song has been arranged by Dipesh Chakraborty, mixed and mastered by Debojit Sengupta. The video has been directed by Kuntal Ghosh. A Gan Gappo original, the video has been shot and edited by Joyjyoti Pal and features Zephyr Dance Academy’s Jhilik Pal and her team.

10 Oct

ExxonMobil expands its synthetic engine oil range

editor0 CommentsBusinessExxonMobil Lubricants Pvt. Ltd

ExxonMobil Lubricants Pvt Ltd has announced the launch of its upgraded Mobil Super Moto range of engine oils to make it easier for people to maintain their two-wheelers in top condition.The new Mobil Super Moto range of engine oils for motorcycles and scooters has been upgraded to API SN, the highest performance standard for two-wheelers. These engine oils are backed by over 150 years of lubrication experience with Mobil, recognized as a worldwide leader among synthetic engine oils since 2008. Commenting on the launch, Deepankar Banerjee, CEO, ExxonMobil Lubricants Pvt Ltd,said, “Our new Mobil Super Moto range is formulated with…

10 Oct

Medica Cancer Hospital dedicates Halcyon machine for advanced cancer treatment

editor0 CommentsBusinessBusiness, medica

Medica Cancer Hospital, has introduced a high-end radiotherapy machine Halcyon with Image-guided radiation therapy (IGRT) & Intensity-modulated radiation therapy (IMRT), to its considerable bouquet of advanced services offered. The Halcyon Radiation Therapy system’s targeted therapy ensures that damage to healthy tissues surrounding the tumour can be further avoided or minimised, which is of great benefit in cases such as cancer of the head and neck, prostate, lungs etc.According to the Indian Council of Medical Research (ICMR), the national average of reported cancer incidences is 80-110 cases per lakh population, this number varies between 150-200 cases per lakh in the North-East.…

10 Oct

Flipkart Samarth’s Artisans And Weavers Bring ‘Artforms of India’

editor0 CommentsBusinessFlipkart, Samarth’s Artisans And Weavers

Flipkart, is gearing up for the 8th edition of its flagship festive event, The Big Billion Days (TBBD) and is working actively with its Flipkart Samarth artisans, weavers and handicraft makers to enable their livelihoods and business growth. This TBBD, the artisans and weavers who are part of the program, have curated a special line of products under the theme ‘Artforms of India’ as they tap into the pan-India consumer base who shop online during the festive season. Flipkart Samarth, designed to democratize e-commerce through technology and build a sustainable and inclusive platform for the under-served, domestic communities, has been…

10 Oct

Flipkart is deploying over 2000 electric vehicles in its delivery fleet

editor0 CommentsBusinessFlipkart

Flipkart is going plastic free for millions of packages along with deploying over 2000 electric vehicles in its delivery fleet prior to the festive season and the Big Billion Days. After successfully eliminating single-use plastic in its own supply chain in July this year, more than 75% of Flipkart’s seller fulfilled shipments are now being processed in sustainable packaging marking a 20x increase over July 2020 covering more than 70 facilities across India. The increase in adoption rate is a significant outcome of the efforts of teams working with its seller partners. Earlier this year, the company had committed to…

10 Oct

Flipkart celebrates 10-year partnership with PUMA

editor0 CommentsBusinessFlipkart, k l rahul, puma

Flipkart, has strengthened its partnership with PUMA to make an affordable range of stylish athleisure available to every Indian across the country. Designed in collaboration with cricketer K L Rahul, the new sub-brand ‘1DER by PUMA’ will be available from September 30 onwards on Flipkart, puma.com and select Puma stores. This launch also marks the 10-year partnership between PUMA and Flipkart that has seen millions of customers across the country get access to quality and stylish sportswear products through a growing network of sellers.The athleisure category has witnessed tremendous growth this past year on Flipkart, and‘1DER by PUMA’ is aimed…

10 Oct

Guwahati’s oriental cuisine restaurant Oriental Bistro relaunches in a new avatar

editor0 CommentsBusiness, North East

Guwahati’s favourite oriental cuisine restaurant, Oriental Bistro, has relaunched in a new avatar with a refreshed menu. The restro-bar, situated at Adityam Building in Lachit Nagar, Guwahati, unveiled a fresh new look with new interiors and an open-air area to improve its dining experience. The new look of the restaurant was unveiled by noted Assamese actor Barsha Rani Bishaya on October 8.

09 Oct

Amway India introduces Nutrilite Vitamin D Plus[1]

editor0 CommentsBusinessamway, Business

Amway India, has launched Nutrilite Vitamin D Plus1. Nutrilite Vitamin D Plus1 is targeted for individuals with weakened bones when taken as part of a well-balanced diet. Its unique formulation of Vitamin D3, Vitamin K2 with a patented botanical blend of quercetin and organically sourced licorice, is developed for people with weakened bones.Commenting on the new launch and the category, Anshu Budhraja, CEO, Amway India, said, “Recent studies suggest the prevalence of Vitamin D deficiency in over 70% of the Indian population. Weakened bone is also one of the physiological conditions, a possible consequence of Vitamin D deficiency. As global…

09 Oct

Fabindia brings Jashn-e-Riwaaz

editor0 CommentsBusinessBusiness, fabindia, fashion

Fabindia has bring Jashn-e-Riwaaz in this festive season. The sequential tale of Jashn-e-Riwaaz begins with a travelogue taking us to the gullies of the past where many stories have unravelled through the passage of time. Exploring the old time barber shop to the colorful chudi ki dukaan; making new memories against the vivid hues of these forgotten streets.Fabindia’s festive finds will include a myriad of narratives this season while strengthening our foothold in the modern design and lifestyle world with a fun narrative and storytelling approach on our social media platforms @fabindiaofficial, @fabibndiahome and our ecommerce platform fabindia.com as well…