Business Bureau

4522 Posts
McDowell’s Soda Yaari Jam soars high and rocks Kolkata with musical tribute to friendship

McDowell’s Soda Yaari Jam soars high and rocks Kolkata with musical tribute to friendship

House of McDowell’s Soda brought its signature event—Yaari Jam, India’s biggest branded live IP—to Kolkata, turning the city into a stage for music, memories, and pure Yaari. After making history with a mid-air jam session featuring KING and Karma at 36,000 feet, the brand has now landed in the cultural heart of Bengal with an electrifying on-ground concert. The Kolkata leg featured a star-studded lineup including KING, Fossils, Sanam, and Bharg Kale, promising a night packed with friendship-fueled performances. The event is produced and promoted by TribeVibe Entertainment, which has partnered with House of McDowell’s Soda since the inception of…
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Managing diabetes requires a holistic approach that nurtures both body and mind

Managing diabetes requires a holistic approach that nurtures both body and mind

Living with diabetes means more than just checking your blood sugar — it’s about keeping it in a healthy range every day. It also requires being mindful of when and what you eat, and knowing what needs to be done in case the blood sugar levels fall. Over time these constant challenges can lead to a feeling of diabetes distress.With over 101 million people living with diabetes in India, diabetes distress or burnout typically affects 18% of those living with this condition[1].  For some, it manifests as irritability, frustration, or emotional fatigue. For others, it’s a quiet retreat—missing glucose checks,…
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Understanding the Crucial Role of Resuscitation for Hypovolemic Shock Following Trauma

Understanding the Crucial Role of Resuscitation for Hypovolemic Shock Following Trauma

(Prof. (Dr.) Anil Gulati is the founder, Chairman, and CEO of Pharmazz, Inc,USA) Trauma and Shock: The Race Against TimeEvery year, trauma claims the lives of thousands, especially those under the age of 40. In the critical minutes after a severe injury, rapid blood loss can lead to hypovolemic shock, a life-threatening condition where, due to a lack of blood supply, the heart can no longer pump enough blood to the body. Left untreated, it leads to organ failure and death. However, while emergency care systems have advanced, the core treatment for shock has remained largely unchanged—until now.Understanding Hypovolemic ShockHypovolemic…
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Renault takes full control of Chennai plant, eyes India as global growth hub

Renault takes full control of Chennai plant, eyes India as global growth hub

Renault Group has acquired full ownership of its Chennai-based Renault Nissan Automotive India Private Ltd (RNAIPL) plant by purchasing Nissan’s 51% stake, marking a pivotal step in its international expansion strategy. With India being the world’s third-largest automotive market, the Group aims to strengthen both local sales and exports, targeting the country as a central hub in its International Game Plan 2027. The move follows the recent inauguration of Renault's largest design center outside France and the launch of the new Renault Triber — the first of four new models planned for the Indian market. Stéphane Deblaise has been appointed…
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Shopsy turns 4, surpasses 450M downloads, deepens reach into tier 4+ cities

Shopsy turns 4, surpasses 450M downloads, deepens reach into tier 4+ cities

Shopsy by Flipkart marked its fourth anniversary with a major milestone—crossing 450 million downloads and expanding delivery to over 19,000 pin codes across India. The platform, built for value-conscious shoppers, added 11.5 million new users this year, many from Tier 4+ regions such as Bhagalpur, Medinipur, Dunda, and Rajnagar, underscoring its growing rural footprint. With over 16 million products across 1,300+ categories, Shopsy continues to strengthen its "Bharat-first" selection strategy by curating regional catalogs that reflect hyperlocal needs and trends. Demand surged in kidswear (up 150%) and large appliances (up 20%), while the Grand Shopsy Mela and End of Season…
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Park Avenue unveils 4X premium perfume spray, eyes stronger hold in deodorant market

Park Avenue unveils 4X premium perfume spray, eyes stronger hold in deodorant market

Park Avenue Fragrances, a prominent brand under Godrej Consumer Products Ltd (GCPL), has launched "Amazon Woods," a 4X Premium Perfume Spray, marking a bold expansion in India's ₹2,800 crore deodorant market. With a renewed focus on high-performance yet affordable grooming products, the brand is targeting style-conscious men seeking long-lasting fragrances at deodorant price points. Priced at ₹225, Amazon Woods offers four times the perfume concentration per spray, combining citrus top notes with spicy and woody undertones. This launch redefines category expectations with its enhanced olfactory depth and premium packaging, supported by a new TVC featuring actor Ishaan Khatter. In Guwahati,…
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SAP, IIMA ventures launch ‘North East Growth Labs’ to boost 75 social enterprises in Northeast

SAP, IIMA ventures launch ‘North East Growth Labs’ to boost 75 social enterprises in Northeast

SAP and IIMA Ventures have jointly launched the North East Growth Labs (NEGL), a major initiative aimed at supporting 75 social enterprises across India’s eight Northeastern states. The program focuses on strengthening ventures in agri-tech, education, and healthcare with a blend of catalytic funding, mentorship, and market access. The NEGL initiative, announced on July 30, leverages SAP’s Social Procurement framework and IIMA Ventures’ incubation model to foster inclusive development, climate resilience, and job creation in underserved regions. The effort is expected to support over 3,000 livelihoods and promote climate-positive growth. “The North East Growth Labs strengthens our commitment to sustainable…
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Vi launches ‘Vi Finance’ to simplify loans, FDs and credit cards via Vi app

Vi launches ‘Vi Finance’ to simplify loans, FDs and credit cards via Vi app

Telecom giant Vi (Vodafone Idea) has launched Vi Finance, a new digital platform within the Vi App, offering seamless access to personal loans, fixed deposits, and credit cards. The service has been rolled out in collaboration with Aditya Birla Capital, Upswing Financial Technologies, and Credilio to address customers’ evolving financial needs. The initiative marks Vi’s foray into the digital finance ecosystem, transforming the Vi App into a one-stop solution for lifestyle and financial services. With a fully digital, paperless process, users can secure personal loans from ₹50,000, book FDs with interest up to 8.4%, and apply for credit cards from…
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What’s the risk of lung cancer after quitting smoking ?

What’s the risk of lung cancer after quitting smoking ?

Dr Arvind Kumar, Chairman, Lung Transplant&Chest Surgery, Medanta – The Medicity The use of tobacco is one of the most severe public health challenges we face today, and its use is linked to more than 7 million deaths globally, making it a leading cause of preventable mortality. Millions more suffer from chronic illnesses and long-term health complications linked to tobacco use, such as cancer, cardiovascular diseases, and respiratory disorders. Tobacco use is one of the leading causes of death in India -- the second largest consumer and producer of tobacco. Lung cancer is fast becoming one of the most common…
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Ultraviolette opens experience centre in Berhampore, boosts EV footprint in East India

Ultraviolette opens experience centre in Berhampore, boosts EV footprint in East India

Marking a significant step in its East India expansion, Ultraviolette Automotive has inaugurated a state-of-the-art Experience Centre—UV Space Station—in Berhampore, West Bengal. This marks the company’s second centre in the state after Kolkata and strengthens its national footprint to 16 cities. The Berhampore UV Space Station, launched in partnership with A K Distributors Automobiles Pvt. Ltd., offers a full 3S facility—sales, service, and spares—delivering a complete electric motorcycle experience. Visitors can test ride and explore the F77 MACH 2 and F77 SuperStreet models, known for their high-performance specs, including a 40.2 hp powertrain, 100 Nm torque, and an IDC range…
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