27
Jun
Jyoti Enterprises, formerly a sub-dealer of a leading EV three-wheeler brand, has joined Terra Motors as an authorised main dealer. The move comes amid growing dissatisfaction with low margins and limited growth under previous partnerships, highlighting a trend where dealers are gravitating toward brands offering better scalability and transparency. “Working as a sub-dealer gave me little control and negligible returns,” said Rakesh Sharma, proprietor of Jyoti Enterprises. “Terra Motors’ approach — with better margins and direct communication — gave me confidence to make the switch.” Terra Motors, a Japanese EV OEM, is rapidly expanding its dealership footprint in India with…
