Business Bureau

TVS Motor Company has unveiled the 2025 edition of its flagship naked street bike, the TVS Apache RTR 310, redefining street performance with cutting-edge technology, sharper styling, and first-in-segment features. Priced from ₹2.39 lakh to ₹2.75 lakh (ex-showroom), the new model was launched in Bengaluru on July 16 and is now available across major metros, including Guwahati. Equipped with an OBD2B-compliant engine, the RTR 310 boasts real-time emission monitoring, improved responsiveness, and a Gen-2 digital cluster with multi-language UI. Riders can opt for the factory-customized Built-To-Order (BTO) version, which includes high-performance add-ons like cornering drag torque control, launch control, and…

Croma, India’s first and trusted omni-channel electronics retailer from the Tata Group, has reinforced its presence in Assam with two new stores in Guwahati—on VIP Road and Lokhra—marking a significant milestone in the brand’s regional expansion. With these additions, Croma continues to meet the rising demand for quality electronics while offering customers in Assam a seamless and upgraded shopping experience. With 560+ stores across 200+ cities and over 16,000 products from more than 550 brands, Croma leads large format electronics retail in India. Croma now operates three stores in Assam, marking a strategic expansion in one of the Northeast’s most…

In a major push to align school education with vocational training, a national workshop was held today at Kaushal Bhawan, New Delhi, to guide State and UT Boards in becoming Dual Category Awarding Bodies under the National Council for Vocational Education and Training (NCVET). Jointly organized by the Department of School Education & Literacy (DoSE&L), the Ministry of Skill Development and Entrepreneurship (MSDE), and NCVET, the workshop saw participation from over 150 delegates, including representatives of 24 State and UT Boards. The move aims to empower State Boards to not only conduct assessments but also deliver vocational training aligned with…

Godrej Industries Group, in collaboration with The Global Centre for Healthy Workplaces (GCHW) and Arogya World, will host the prestigious Global Healthy Workplace Summit & Awards on November 20–21, 2025, at Godrej One, Mumbai. This marks the first time the global event will be held in India, bringing together healthcare leaders, industry experts, and policymakers to redefine workplace wellness. The summit will showcase global best practices and India’s leading corporate wellness models. Focus areas include non-communicable disease prevention, mental health support, ESG-aligned health strategies, and programs like Arogya World’s MyThali nutrition and Tobacco-Free Workplace initiatives. It will also unveil the…

In response to widespread flooding across several Indian states, Nissan Motor India has announced a full-scale customer support program aimed at aiding vehicle owners whose cars have been damaged by floodwaters. The initiative features free towing, extended workshop hours, repair discounts, and insurance assistance. Nissan has activated a dedicated flood support helpdesk (1800 209 3456) to provide timely assistance to affected customers. The company is offering complimentary towing of damaged vehicles to authorized service centers, along with a 10% discount on engine oil, oil filter replacements, and floor carpet changes. Additionally, a full vehicle health check-up will be provided to…

ITC’s Sunfeast Mom’s Magic hosted a powerful panel discussion in Kolkata, championing the cause that “every child deserves a mother’s magic.” Held in collaboration with the upcoming film Dear Maa, the event featured voices from cinema and social welfare, including actor Mandira Bedi, filmmaker Aniruddha Roy Chowdhury, actor Jaya Ahsan, ISSA Secretary Soumeta Medhora, and ITC Foods' Chief Digital Marketing Officer Shuvadip Banerjee. The campaign centered around normalizing adoption and honoring adoptive mothers, whose love, the brand emphasized, is no less than that of biological mothers. A poignant highlight was the unveiling of a poem titled “Dil Se Maa”, paying…

ITC’s Sunfeast Wowzers has roped in Bollywood superstar Shah Rukh Khan as its brand endorser, aiming to deepen consumer engagement with a fresh burst of charm and indulgence. The cracker brand, known for its bold cheesy flavor and unique 14-layer crispy texture, is redefining the snacking experience with a promise of “Wow” in every bite. The campaign, featuring a vibrant TVC conceptualized by Ogilvy and launched across digital platforms, showcases Shah Rukh Khan’s signature charisma under the tagline, “Iske Har Bite Mein Hai Wow!” The actor’s association is set to enhance brand recall and position Sunfeast Wowzers as a top…

Tata Motors, India’s largest commercial vehicle manufacturer, creating a new milestone in cargo mobility with the launch of the all-new Tata Ace Pro, heralding a transformative era in small cargo mobility. With an unbeatable starting price of just Rs. 3.99 lakh, the Tata Ace Pro is India’s most affordable four-wheel mini truck, delivering exceptional efficiency, unmatched versatility, and superior value. Designed to empower a new wave of entrepreneurs, the Tata Ace Pro is available in Petrol, Bi-Fuel (CNG + Petrol), and Electric variants – providing customers with the flexibility to choose the ideal solution for their business needs.  Customers can…

JSW Cement has launched CHD JalKavach, a revolutionary super-premium cement powered by Turbo Gel Technology, marking India’s first water-repellent cement specifically engineered for moisture-prone regions like West Bengal and Bihar. Announced by JSW Cement CEO Nilesh Narwekar, the product promises superior resistance to seepage, dampness, and corrosion—common challenges during the monsoon season in Eastern India. “The weather in this region compromises concrete longevity. CHD JalKavach is a targeted solution for stronger, longer-lasting structures,” said Narwekar. Formulated with a polymer-enriched hydration matrix, the Turbo Gel Technology enhances compressive strength and workability. The cement’s slag-based composition also supports JSW’s sustainability goals, offering…

Union Minister of State (I/C) for Skill Development and Entrepreneurship, Jayant Chaudhary, today inaugurated a week-long celebration commemorating the 10-year milestone of the Skill India Mission. Coinciding with World Youth Skills Day, the event underscored the mission's profound impact, having trained over 6 crore individuals across the nation. Minister Chaudhary, describing the journey as 'Kaushal ka Dashak' (Decade of Skill), highlighted the mission's role in transforming India's youth into a dynamic workforce, both domestically and globally. He noted the consolidation of fragmented skilling efforts into a unified "whole-of-government and whole-of-society approach." Significant achievements include the Pradhan Mantri Kaushal Vikas Yojana…