07
Mar
Retail-focussed non-banking financial company IIFL Finance has launched the ‘Sapna Aapka Loan Hamara Campaign’ with top actress Tamannaah Bhatia as a part of its pan-India marketing outreach. IIFL aims to reach 350 million+ consumers with its offerings over the next six months through the campaign and improve its leadership position in gold loan, home loan, business loan, and microfinance loan segments. The large-scale country-wide marketing campaign is running across TV, digital, cinema, Radio and prints media among others. The campaign is aimed at the unbanked and under-banked segment of customers with growing credit needs. IIFL Finance serves over 8 million…
