Business Bureau

Blenders Pride Packaged Drinking Water has announced its headlining partnership with the Filmfare Glamour & Style Awards 2025, uniting two iconic forces in India’s fashion and entertainment landscape. The collaboration created a platform to honor individuals who embody fearless confidence, trendsetting style, and the essence of being “The One & Only.” For decades, Blenders Pride has driven fashion conversations through its Fashion Tour, while Filmfare has remained a defining voice in entertainment and stardom. This year’s awards spotlighted emerging icons with special honors powered by Blenders Pride – Ishaan Khatter as Face of Fashion, Tamannaah Bhatia as Most Desirable (Female),…

With Durga Puja just weeks away, smartphones are emerging as the new festive essential for pandal-hopping and celebrations. Tech brands are spotlighting feature-rich devices under ₹10,000, debunking the notion that a quality festival-ready phone requires a ₹20,000-plus spend. Experts highlight five essentials driving consumer demand this season: long-lasting batteries to survive day-to-night pandal visits, low-light cameras for vibrant night photography, strong connectivity to handle reels and video calls in crowded streets, built-in security for safe UPI transactions, and premium designs that complement the festive mood. Among the options, the Ai+ Nova 5G and Pulse are positioned as budget-friendly yet powerful…

Amazon Pay and ICICI Bank have renewed their long-term partnership for the Amazon Pay ICICI Bank Credit Card, touted as India’s most-adopted co-branded credit card with over five million users. Launched in 2018, the card has become popular for its transparent rewards and digital convenience. Effective October 11, 2025, the credit card will cut its forex markup from 3.5% to 1.99% on international transactions. Prime members will continue to enjoy 5% unlimited cashback on Amazon shopping and travel bookings, while non-Prime members will receive 3%. Other features include no annual or joining fees, 2% cashback on Amazon Pay categories, and…

Manipal Hospitals has officially transitioned Medica Superspecialty Hospital into Manipal Hospital EM Bypass, marking a significant step in delivering advanced cardiac care in Eastern India. Speaking at a press conference here, Dr. KunalSarkar, Director – Cardiovascular & Thoracic Surgery, highlighted that the integration enhances patient-centric cardiac services, leveraging cutting-edge technology and multidisciplinary expertise. The transition completes the rebranding of Medica hospitals in Kolkata, Ranchi, Siliguri, and Rangapani under the Manipal umbrella, making it the largest healthcare network in the region with 38 hospitals across 19 cities, 10,500+ beds, and over 7,200 doctors. Dr. Sarkar emphasized pioneering procedures like the first…

JK Maxx Paints has launched its latest campaign, ‘GharAaneKeBahaane’, highlighting how vibrant walls spark joy, conversations, and community connections. The campaign features actors Jimmy Shergill and MinisshaLamba, reuniting after nearly two decades. Shergill plays homeowner Sharma Ji, whose freshly painted home becomes a hub for neighbourhood gatherings, social media reels, and friendly visits, reflecting the quirky yet heartwarming nature of Indian communities. The humorous campaign blends traditional neighbourhood nosiness with modern trends like online meetings and influencer reels, showing how JK Maxx Paints transforms walls into vibrant backdrops of togetherness. “Paint is not merely a finishing touch, it’s the foundation…

Godrej aer, the country’s leading fragrance brand under Godrej Consumer Products Ltd (GCPL), on Tuesday unveiled its latest innovation – the aer Plug, touted as India’s most affordable electric room freshener. Priced at just ₹149, the device delivers continuous fragrance for up to 60 days, costing only ₹2.5 per day, and comes in two premium variants: Violet Bloom and Rose Blossom. Designed by GCPL’s in-house studio Disco, aer Plug combines sleek, modern aesthetics with smart heater technology, making electric room fresheners accessible to a broader Indian audience. The launch addresses a key gap in India’s ₹3,000 crore air freshener market,…

Pearson, through its Pearson VUE division, has entered an exclusive multi-year partnership with Salesforce to become the sole provider of Salesforce certification exams worldwide. The collaboration aims to equip professionals with verified, in-demand skills, enabling organizations to leverage Salesforce’s AI-driven CRM capabilities for enhanced business efficiency. Under this partnership, Pearson VUE will manage a catalog of 80 Salesforce certification exams, including foundational and specialized credentials such as Salesforce Administrator and Agentforce Specialist. Flexible exam delivery options will be available via online proctoring, Pearson VUE test centers, and event-based client assessments, offering a seamless experience from registration to exam completion. “Certifications…

TVS Motor Company (TVSM) today launched the TVS NTORQ 150, India’s quickest and first hyper sport scooter, powered by a 149.7cc race-tuned O3CTech engine. With segment-leading acceleration of 0–60 km/h in 6.3 seconds and a top speed of 104 km/h, the scooter is priced at an introductory Rs. 1,19,000 (ex-showroom, all India). The NTORQ 150 draws inspiration from stealth aircraft design, featuring MULTIPOINT® projector headlamps, aerodynamic winglets, a naked motorcycle-style handlebar, signature ‘T’ tail lamp and coloured alloy wheels. It also debuts India’s most advanced hi-res TFT cluster with 50+ connected features including Alexa and smartwatch integration, turn-by-turn navigation, vehicle…

Groww Mutual Fund has announced the launch of its Groww Multi Asset Allocation Fund, an open-ended scheme designed to invest across equity, debt, gold, and silver. The New Fund Offer (NFO) will remain open from September 10 to September 24, 2025. The fund aims to offer investors a diversified portfolio framework to potentially reduce volatility and adapt to shifting market conditions. At the heart of the fund is SHAASTRA (Strategic Holistic Asset Allocation and Systematic Technical Risk Assessment), Groww’s in-house platform that integrates macroeconomic data, technical signals, and market trends. This system supports fund managers in taking timely allocation decisions,…

In response to the recent devastating floods in Punjab, Punjab Kings has partnered with Ketto.org and Global Sikh Charity to launch an urgent relief fundraiser aimed at helping affected families across the state. The floods have left thousands deprived of food, shelter, and medical care, prompting an immediate call for assistance. The campaign seeks to provide essential items, medical support, temporary housing, and resources to help rebuild communities. Speaking about the initiative, Varun Sheth, CEO and Co-Founder of Ketto, said, “More than just raising money, this initiative with Punjab Kings and Global Sikh Charity aims to rebuild lives, restore dignity,…