Business Bureau

myTrident, a leading home décor brand, is launching a campaign featuring Kareena Kapoor Khan as its brand ambassador and Sharmila Tagore as its iconic partner. This extraordinary collaboration highlights the harmonious and elegant relationship between a mother-in-law and daughter-in-law, marking a notable shift from the traditional narratives typically portrayed in brand campaigns. This initiative sets a new standard in creative storytelling, celebrating the evolving dynamics of modern family relationships. Crafted with cinematic finesse, the campaign unveils an enchanting television commercial produced by Dharma 2.0 under the leadership of Punit Malhotra, that showcases the exquisite chemistry between Kareena Kapoor Khan and…

The Limca Book of Records is celebrating World Athletics Day by recognizing the remarkable achievements of athletes in its sports history. Since its inception, the Limca Book of Records has been a beacon of human aspiration and accomplishment, capturing the essence of unparalleled dedication and grit. Within its pages lie tales of remarkable feats, showcasing the rich history of talent across diverse athletic domains. The Limca Book of Records showcases many incredible achievements of athletic, including Neeraj Chopra's 2023 gold medal at the World Athletics Championship, where he threw 88.17 meters in the men's javelin final, making him the first…

Koshayojan Services Limited and MAI Labs LLC, entities under the MAI Group, known for their cutting-edge innovations in immersive experiences, have initiated legal proceedings against acclaimed music composer, A.R Rahman, along with other entities such as Positron, LLC, Intel Corporation, and The Feelies Limited who were involved in the production of a short cinematic sensory experience film titled 'Le Musk'. 'Le Musk' reportedly incorporates elements reminiscent of MAI Group's pioneering technology, raising questions about intellectual property rights and creative ownership in the entertainment industry. AR Rahman's 37-minute cinematic sensory experience, a unique virtual reality piece, utilizes scents and haptics for…

DSP Mutual Fund has unveiled its latest offering, the DSP Nifty Bank Index Fund, opening doors to investment opportunities in the thriving Indian banking sector. This open-ended scheme, designed to track the Nifty Bank Index, presents investors with a streamlined approach to tap into the performance of the 12 most liquid and substantial Indian banking stocks within a single fund. The Nifty Bank Index has historically outperformed the broader Nifty 50 Index, boasting a remarkable growth of 67 times since January 2000, in contrast to the Nifty 50’s 21 times over the same period. However, recent trends reveal a shift,…

Future Generali India Insurance (FGII) has organized a complementary health check-up camps in Sikkim, generating significant interest among the local population. The initiative held at State Bank of Sikkim head office and Entel Motors in Gangtok on May 8 and May 10 respectively, witnessed the participation of over160 people. The health camps, which were conducted in association with Central Referral Hospital - Sikkim Manipal University, Gangtok, emphasized the significance of preventative healthcare and routine health check-ups for early detection and timely care. The company intends to arrange more such camps in the future to create awareness and equip individuals with…

Growington Ventures India Limited, promoted by CA Vikram Bajaj, is a Mumbai-based BSE listed company aiming for strong growth momentum in the future. Company has posted excellent results for the Q3 & Nine months of FY24 ended December 2023 is expected to continue the growth momentum going forward. For Nine months of FY24, company posted total revenue of Rs. 23.81 crore, 163% growth Y-o-Y as compared to revenue of Rs. 9.04 crore in nine months of FY23. Net Profit during nine months of FY24 surged 328% to Rs. 1.75 crore as against net profit of Rs. 40.88 lakh in the…

Godrej Industries Group has joined forces with the Bhamla Foundation to launch the #BhoomiNamaskar campaign in anticipation of World Environment Day 2024. The initiative, inaugurated with a tree plantation drive at Jamnabai Narsee International School, aims to plant 10,000 trees across schools in Mumbai over the next six months. Aligned with the United Nations' theme of "Generation Restoration," #BhoomiNamaskar underscores the imperative of collective action in nurturing the earth for a sustainable future. This initiative seeks to combat land degradation, desertification, and drought resilience, echoing the urgent need for environmental stewardship.The launch event witnessed the presence of eminent personalities including…

ExxonMobil, a global leader in synthetic motor oils, has celebrated 30 years of successful partnership with Mercedes-Benz India. The milestone event held at the Mercedes Benz India facility at Chakan, Pune, highlighted the enduring collaboration between the two pioneers, and their commitment to furthering innovation and mutual growth in the sector. ExxonMobil worked closely with Mercedes Benz to develop and supply synthetic motor oils meeting the evolving needs of their growing luxury portfolio in India comprising the A-Class Limousine, Mercedes Maybach S 580 limousines and SUVs like GLE and GLS to name a few. Vipin Rana, CEO – ExxonMobil Lubricants…

Medhavi Skills University (MSU), has launched a futuristic Media and Entertainment School at MSU’s Sikkim campus in collaboration with esteemed industry partners, Windmill Lane Recording Studios (WLRS), and NHQ Studios & B4M Entertainments. Globally acclaimed music director, Mr. Tony Perrey, Director, WLRS, Ireland, launched the state-of-the-art Media and Entertainment School. Mr. Jim Jacob, popular music director and owner and director of NHQ Studios and B4M Entertainments also graced the event. The alliance is launching UGC-recognized courses in music and audiography to equip future professionals with industry-relevant skills, allowing students to gain hands-on experience in NHQ studios and B4M Entertainments' facilities…

Amazon India has launched the fourth season of Propel, a global business accelerator for consumer products startups, providing dedicated support to emerging Indian brands and startups to reach global customers through ecommerce exports. The Propel S4 will support up to 50 startups launch in international markets and create global brands from India. Participating startups stand to win total rewards worth over $1.5 million including AWS Activate credits, six months of free logistics and account management support, as well as a combined $100K in grant from Amazon for the top 3 winners. Amazon will also help participating startups connect with Indian…