Business Bureau

Max Life Insurance Co. Ltd. has unveiled its ambitious ‘Aarohan’ initiative, significantly broadening its distribution network by opening 21 new offices in Tier 3 and Tier 4 cities across East India. This strategic move aims to boost insurance penetration in these underserved markets through enhanced consumer awareness programs and the recruitment of local life advisors.The ‘Aarohan’ initiative will see Max Life’s footprint extend to new territories, with a focus on improving access to life insurance services in areas with historically limited coverage. This expansion aligns with the company's goal of reaching more communities and enhancing financial security in emerging markets.…

Dr. Reddy’s Laboratories Ltd. has achieved a Guinness World Record for creating the largest brochure mosaic (logo) installation, spanning 162 square meters. This achievement is part of the company's groundbreaking Glycemic Happiness awareness initiative, aimed at improving the psychosocial well-being of over 30,000 diabetes patients across India. The initiative highlights the importance of ‘glycemic happiness’—a concept developed in collaboration with leading endocrinologists and diabetologists. Dr. Reddy’s also introduced a unique ‘Glycemic Happiness Scale’ to help healthcare professionals gauge the emotional and psychological state of diabetes patients, marking a significant step toward holistic diabetes management. Kolkata’s healthcare market is expected to…

Kaanha Kia, the largest and newest automobile showroom in the region, celebrated its grand opening today in Gossainpur, Bagdogra. The state-of-the-art facility marks a significant expansion for Kia Motors, underscoring its dedication to innovation and quality in the automotive industry. The showroom, unveiled on August 23, 2024, features an extensive lineup of Kia vehicles, including the latest models and cutting-edge electric cars. Whether customers are in the market for a robust SUV or a high-tech electric vehicle, Kaanha Kia offers a diverse selection to meet all automotive needs. Kaanha Kia promises more than just a vehicle purchase. The showroom is…

Dr Batra’s® Healthcare, the world’s largest chain of homeopathic clinics, has announced the opening of its first clinic in Siliguri, marking its 11th location in West Bengal. The inauguration event was graced by Ana Tamang, influencer and video creator, and Mr. Sanjoy Mukerji, Group CEO of Dr Batra’s® Group of Companies. Dr Batra’s® Healthcare, founded by Padma Shri Dr. Mukesh Batra in Mumbai in 1982, is renowned for its commitment to homeopathic medicine, which is the second-largest medical system globally. The clinic has treated over 15 lakh patients with a 91% success rate, verified by American Quality Assessors. The Siliguri…

Flipkart’s Supply Chain Operations Academy (SCOA) exchanged an MoU with the Ministry of Skill Development and Entrepreneurship (MSDE) to upskill thousands of employable youth across India. Flipkart, India’s homegrown e-commerce marketplace, celebrated its 5-year journey milestone through an event dedicated to Empowering India’s Artisans, Weavers, SHGs, Women & Rural entrepreneurs. The event was attended by over 250 industry leaders, sellers, artisans, weavers, craftsmen and SHGs, aimed to celebrate and elevate the rich cultural heritage of India, which witnessed the presence of esteemed dignitaries, including the Shri Jayant Chaudhary, Hon'ble Minister of State (Independent Charge), Ministry of Skill Development and Entrepreneurship…

NSDC International, a subsidiary of the National Skill Development Corporation (NSDC), has signed a Memorandum of Understanding (MoU) with Talent Corporation Malaysia Berhad (TalentCorp). This agreement, signed at Kaushal Bhawan, aims to revolutionize Malaysia's talent ecosystem and strengthen bilateral relations between India and Malaysia.The MoU was formalized by Shri Ved Mani Tiwari, Managing Director and CEO of NSDC International, and Mr. Thomas Mathew, Group CEO of TalentCorp. The event saw the presence of notable dignitaries, including Shri Jayant Chaudhary, Minister of State for Skill Development and Entrepreneurship, and YB Steven Sim Chee Keong, Minister of Human Resources for Malaysia. Shri…

Axis Mutual Fund has announced the launch of its Axis Consumption Fund, a thematic equity scheme targeting India's burgeoning consumption sector. With the New Fund Offer (NFO) open from August 23 to September 6, 2024, the fund offers investors an opportunity to tap into India’s rapidly evolving consumer market, driven by rising incomes, urbanization, and a growing middle class. The Axis Consumption Fund, benchmarked against the NIFTY India Consumption TRI, will be managed by a team of experienced fund managers, including Mr. Hitesh Das, Mr. Shreyash Devalkar, and Ms. Krishnaa Narayan. The fund seeks to build a diversified portfolio encompassing…

CEAT, India’s premier tyre manufacturer, hosted the 26th edition of the CEAT Cricket Rating (CCR) Awards, celebrating cricketing brilliance across the globe. The prestigious event, held in Mumbai, brought together cricket legends and enthusiasts to honor outstanding performances in international and domestic cricket. Rohit Sharma was named CEAT Men’s International Cricketer of the Year, while Deepti Sharma was awarded CEAT Women’s Indian Bowler of the Year. Legends like Virat Kohli, who was recognized as Men’s ODI Batter of the Year, and Rahul Dravid, who received the Lifetime Achievement Award, highlighted the evening. The awards also acknowledged emerging talents, such as…

super.money, a credit-first UPI service platform backed by Flipkart Group, has officially launched its app after a successful beta phase. During the beta testing, the app garnered nearly one million downloads and facilitated over 10 million transactions, reflecting significant user adoption. The platform’s initial offering includes UPI transactions through RuPay cards and bank account linkage. super.money also completed testing of its innovative "credit on UPI" solution and initiated a waitlist for users eager to access this feature. This solution, featuring a RuPay credit card operating like an interest-bearing wallet on UPI, is being touted as a global first. super.money aims…

Škoda Auto India has officially named its forthcoming compact SUV ‘Kylaq,’ marking a historic moment as the name was chosen through the country’s first-ever national ‘Name Your Škoda’ campaign. This initiative, which began in February, engaged over 200,000 participants, reflecting a strong public interest and involvement in the brand's major launch. The winning name, Kylaq, emerged from a shortlist of 10 finalists and aligns with Škoda’s tradition of using names that start with ‘K’ and end with ‘Q.’ Derived from the Sanskrit word for crystal and inspired by Mt. Kailash, Kylaq symbolizes clarity and strength, embodying the SUV's pristine qualities.…