Business Bureau

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Shriram Finance launches #TogetherWeSoar campaign with Rahul Dravid to empower aspirations

Shriram Finance launches #TogetherWeSoar campaign with Rahul Dravid to empower aspirations

Shriram Finance Ltd. has launched its new campaign, #TogetherWeSoar, aimed at deepening its customer relationships and empowering individuals across India. Featuring cricket icon Rahul Dravid as the brand ambassador, the campaign promotes the idea that collective effort leads to shared success. Shriram Finance emphasizes that strong partnerships with customers are key to overcoming challenges and achieving financial goals, making the brand’s values resonate with a wide audience. The campaign, voiced by veteran actor Naseeruddin Shah for the Hindi version, and enriched by regional versions featuring prominent lyricists like K.S. Chandrabose and Madhan Karky, strengthens Shriram Finance's position in India’s diverse…
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Toyota Kirloskar Motor brings the best of culture and innovation to Hornbill Music Festival 2024

Toyota Kirloskar Motor brings the best of culture and innovation to Hornbill Music Festival 2024

Toyota Kirloskar Motor (TKM) has announced its continued sponsorship of the Hornbill Music Festival for the third consecutive year. The festival, held at the Naga Heritage Village from December 2 to 10, features a diverse lineup, including a special performance by Japan’s Drum Tao. Inaugurated by senior TKM leadership, including Vice Chairperson Manasi Tata, the event highlights TKM's commitment to Nagaland's cultural heritage. The company has also set up a car pavilion showcasing popular models like the Innova, Fortuner, and Camry. Mr. Sabari Manohar, TKM's Vice President, emphasized the partnership's role in honoring local traditions and enhancing community connections. TKM…
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Thousands in West Bengal back ‘Bal VivahMukt Bharat’ campaign to end child marriage

Thousands in West Bengal back ‘Bal VivahMukt Bharat’ campaign to end child marriage

Thousands of people across West Bengal have rallied in support of the ‘Bal VivahMukt Bharat’ campaign, an initiative launched by the Government of India to combat child marriage. Programs organized by the Just Rights for Children (JRC) alliance saw enthusiastic participation from a diverse range of participants, including child marriage survivors, police officers, teachers, parents, and village leaders. The awareness campaigns spanned 23 districts, reaching over 4700 villages, where foot marches, candlelight vigils, and roadshows highlighted the importance of ending child marriage. The JRC alliance, which consists of over 250 NGOs working across 400 districts in India, has been instrumental…
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Madan Mohan Halder Shield kicks off, showcases football talent and community spirit

Madan Mohan Halder Shield kicks off, showcases football talent and community spirit

The Madan Mohan Halder Challenge Shield football tournament returned with vigor, uniting Birbhum in a celebration of sport and community. Organized by the Ahmodpur Players Association since 1990, the event has grown into a regional spectacle, drawing teams from Murshidabad, Durgapur, Kolkata, and beyond. This year's tournament, marking the Association’s 50th year, features an all-women’s charity match, emphasizing gender inclusivity. Over three days, eight teams of young footballers aged 17-20 will compete in a knockout format, with local dignitaries and football legends like Subrata Bhattacharya lending their support. In Birbhum football fever boosts local businesses, as crowds throng markets for…
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Tata Salt tops purity tests, solidifies its market leadership

Tata Salt tops purity tests, solidifies its market leadership

Tata Salt, India’s premier iodine-enriched salt brand, has been crowned the purest among 100 salts tested in laboratories across the country. This recognition highlights Tata Salt’s unwavering commitment to quality, setting the benchmark for purity in the Indian salt industry. Since its launch in 1983, Tata Salt has been synonymous with trust and excellence. The latest purity tests further validate its position as the leading choice for consumers who prioritize the highest standards of salt quality. "Tata Salt’s focus on purity and quality is a reflection of our dedication to the well-being of Indian families, especially in Bihar," said Deepika…
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Air India Express expands to 51 destinations, adds Bangkok, Dimapur and Patna to its network

Air India Express expands to 51 destinations, adds Bangkok, Dimapur and Patna to its network

Air India Express has reached a major milestone by expanding its network to 51 destinations across India, the Middle East, and Southeast Asia. The airline is set to launch direct flights from Pune and Surat to Bangkok starting December 20, 2024, with introductory Xpress Lite fares starting at ₹6,500 for Pune-Bangkok and ₹7,500 for Surat-Bangkok. The new route aims to tap into the growing demand for travel between India and Thailand, with convenient schedules offering multiple weekly flights from both cities. In addition to the international expansion, Air India Express strengthens its domestic operations with the introduction of flights to…
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Mahindra launches groundbreaking BE 6e and XEV 9e Electric SUVs, starting at ₹18.90 lakh

Mahindra launches groundbreaking BE 6e and XEV 9e Electric SUVs, starting at ₹18.90 lakh

Mahindra has launched its highly anticipated Electric Origin SUVs, the BE 6e and XEV 9e, setting new standards in the electric mobility sector. Priced at ₹18.90 lakh for the BE 6e and ₹21.90 lakh for the XEV 9e, these SUVs combine cutting-edge design, technology, and performance. Built on the revolutionary INGLO architecture and powered by the MAIA automotive intelligence system, the BE 6e and XEV 9e deliver an impressive range of up to 682 km and 656 km, respectively. Designed with a focus on both performance and luxury, the BE 6e appeals to adventure-seekers, while the XEV 9e redefines elegance…
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Godrej Vikhroli Cucina and FBAI celebrate culinary visionaries at IFBA 2024

Godrej Vikhroli Cucina and FBAI celebrate culinary visionaries at IFBA 2024

The India Food & Beverage Awards (IFBA) 2024, hosted by Godrej Vikhroli Cucina and the Food Bloggers Association of India (FBAI), honoured pioneers shaping India’s culinary landscape. Held at Seven Rivers, Taj Holiday Village, Goa, the event recognized achievements across 11 main categories and 33 sub-categories, celebrating excellence in the food and beverage industry. Chef SanjyotKeer received the prestigious Outstanding Contribution to the Hospitality and Culinary Industry award, while Kalyan Karmakar was named the FBAI Star. Food reviewer PrithvishAshar earned the Insta Award for Top Review in Eatery, alongside 155 other winners representing diverse sectors like media, PR, hospitality, and…
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Tata AIA Life Insurance app crosses 1 million downloads mark

Tata AIA Life Insurance app crosses 1 million downloads mark

Tata AIA Life Insurance has announced a significant milestone as its mobile app crosses 1 million downloads, reflecting growing consumer trust in its innovative digital solutions. The app has received an impressive rating of 4.7 on Android and 4.6 on iOS, thanks to its intuitive interface and wide array of services. This achievement highlights Tata AIA’s commitment to providing customer-centric solutions, allowing users to manage their life insurance policies effortlessly. The app offers more than 60 services, including premium payments, claim tracking, policy management, and real-time customer service. A standout feature is the availability of instant loans, alongside health and…
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Mercury Trade Links Limited engages in the business of trading agro products 

Mercury Trade Links Limited engages in the business of trading agro products 

Rs. 48.95 crore Rights issue of Ahmedabad-based Mercury Trade Links Limited (BSE – 512415) has engaged in the business of trading agro products will open for subscription on November 7, 2024. The funds raised through the right issue will be utilised to fund company's working capital requirements, issue expenses, general corporate among others. Right issue of the company are offered at a price of Rs. 44.95 per share as compared to closing share price of Rs. 60.43 per share on November 6, 2024. Rights Issue will close on December 05, 2024. This is the 2nd rights issue from the company…
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