25
Mar
Kerala Tourism is set to launch an all-India campaign to attract domestic tourists ahead of the summer holidays, focusing on families and school vacationers, announced Kerala’s Tourism Minister Shri P.A. Mohamed Riyas. This year’s campaign will spotlight North Kerala’s emerging destinations such as Wayanad, Bekal, Kannur, and Kozhikode, along with lesser-known locales that have seen significant infrastructure upgrades. “Domestic tourists have always been integral to Kerala’s tourism industry. Our efforts aim to establish Kerala as a year-round experiential destination,” said Shri Riyas. New attractions, including heli-tourism and a sea-plane initiative, will enhance connectivity, while Kerala’s hallmark experiences—beaches, hill stations, backwaters,…
