Zupee, India’s largest skill-based casual gaming company, has announced a first-of-its-kind strategic partnership with Jio Platforms Limited. This will entail integration of products and strong synergies in user engagement and distribution in a future-ready ecosystem that will benefit over 450 million users. Jio users will be provided access to Zupee’s rich repertoire of online skill-based games as well as other innovative products that Zupee develops.
This strategic partnership firmly cements the trust in the incredible growth and vision that Zupee brings to the table with key strengths in cracking winning game formats and monetisation in the Indian market. Dilsher Singh, Founder & CEO, Zupee, said, “As a home-grown start-up, we want to put Indian products and games on all those devices that can take the India story to the world. We will do this while continuing to make games that entertain and put smiles on the faces of millions of people around the world.”