Once again, the Valentine’s Day is around the corner. This time nothing warms the heart like a good love story. In fact, people go on to share such stories on the service, recounting how they met on Twitter, with the hashtag #WeMetOnTwitter. With #WeMetOnTwitter, Twitter aims to find such stories of meaningful bonds.
In the digital age, love is just a Tweet away! It’s no surprise given that Twitter is the conversational layer of the internet and people come to the service to talk about what’s happening and connect with like-minded individuals. Oftentimes on Twitter, people find those who ‘get them’ forming meaningful bonds. The conversation about #WeMetOnTwitter is steadily growing in India with 370% more Tweets about it in the last year (2021) than in 2020. Not only that, this year (2022) in just one month (January-February) we have seen the conversation increase by 28%.
One finds love in the rarest and unexpected of places, and sometimes a Tweet is all it takes. Through the power of conversations, Twitter has brought people closer and enabled connections and communities. While love is in the air, let us remember that platonic love can prompt conversations and connections too.