Vogue Eyewear, renowned for its fashionable eyewear, has launched a campaign featuring actress and Brand Ambassador Taapsee Pannu. This campaign encourages everyone to embrace every moment in life with a playful spirit. In a world that constantly presents us with dynamic situations, Vogue Eyewear believes that it is our approach to lifewhich truly matters and makes all the difference.
The campaign, titled “Keep Playing,” invites consumers to tap into their light, bright, and joyful side while engaging with life in all its colorful facets. Commenting on the new campaign,Taapsee Pannu said, “I’m thrilled about my partnership with Vogue Eyewear and to be a part of another campaign.
The key message of ‘Keep Playing’ resonates deeply with me, as it encourages everyone to express themselves freely and live life to the fullest while infusing each moment with fun and playfulness.” The concept of “playing” is brought out in the campaign in the form of everyday scenarios such as day dreaming, playing with fashion, dancing to your own tune, or choosing the unexpected- highlighting delightful forms of engagement that enrich our lives in everyday situations.