Veet®, the world leader in depilatory products, has launched a campaign called #IconicVeetHacks, inspired by Indian festivities. The campaign encourages Indian women to get festive ready by repurposing existing wardrobe elements using ‘Hacks’. Influencers like Deeksha Khurana, Pooja Mundhra, Nikki Mehra, Ashi Khanna, and Sukhmani Gambhir will inspire audiences to use existing wardrobe pieces for a unique festive look.
Indian women enjoy the festive season, including Durga Pujo, Navratri, Moonrise, Karwah Chauth, and Diwali. They prefer to look their best during these times, but waiting for waxing appointments can be frustrating. Veet, an at-home hair removal solution, has been providing smooth, glowing, and moisturised skin for years, providing long-lasting results that can easily endure the festive months.
Veet’s commitment to providing smooth, glowing, and moisturised skin is a testament to its commitment to providing a hassle-free waxing experience. Reckitt spokesperson said, “Through the campaign, Veet brings the focus back on the optimal, economical, and hassle-free hair depilation experience it provides, bringing in elements of enjoying festivals with unique outfits that are repurposed.”