BSH Home Appliances Group, one of the world’s leading home appliances companies launched its first ‘UnserHaus’ in Kolkata. This is BSH’s only experience center in India to house all its three brands – Bosch, Siemens and Gaggenau under one roof. Located at Salt Lake City’s Adventz Infinity @ 5, this new experience center is all set to welcome customers as well as Kolkata’s strong architecture & design community. The company already has two other stores in Kolkata – a multi-channel Bosch & Siemens Brand Store in Dhakuria and a Bosch Studio in Shakespeare Sarani.
UnserHaus is the German name for “Our House”. It is a place where comfort, convenience, inspiration, and memories reside in every corner. The philosophy and core ethos of BSH’s UnserHaus are focused on building long-lasting trust with all customers & business partners. Keeping this in mind, the space is designed to ensure that all visitors feel at home when they visit, helping them experience the products as if they were in their own house.
The company now has six experience centers across Mumbai, Delhi, Bangalore, Chennai and Kolkata, and an India-wide retail network of 95 brand shops (80 brand stores for Bosch and 15 brand stores for Siemens).