TVS Motor Company will return to the EICMA two-wheeler exhibition in Milan in November to showcase new models for Europe, as the company expands its presence across key European markets, reporting a 110% increase in sales in Italy over the past year.
The company announced on October 27 that it would unveil its new models at a press conference on November 3 at 10 am CET at Hall 18, Stand I64. The appearance comes a year after its debut at the exhibition, which marked the beginning of its European expansion.
TVS Motor currently works with around 100 dealers in Italy, its first European market. The sales growth significantly exceeded the country’s overall market growth of approximately 10%, indicating increased customer acceptance.
The company is establishing national sales companies across Europe, with operations in France and Germany set to follow its Italian operations. It already has 25 dealers in Spain and Portugal, while its products are also available in Malta. Hungary, Greece and Serbia are expected to be the next markets.
Peyman Kargar, President of International Business, has been appointed Director and Chief Executive Officer, effective January 27, 2027. He said the company had strengthened its dealer network, aftersales capabilities and customer support infrastructure.
TVS Motor serves 68 million customers across more than 90 countries, with European operations supported by innovation and design capabilities in India, Bologna and the United Kingdom.