Tata Passenger Electric Mobility Ltd (TPEM), a subsidiary of Tata Motors, has launched its first pure electric vehicle, the Punch.ev. This innovative vehicle, based on the acti.ev architecture, offers cutting-edge technology, eco consciousness, and cost-effectiveness. Available in Smart, Adventure, and Empowered personas, it is elegantly packaged in a classical SUV design. Starting at an introductory price of INR 10.99Lakh, it will be available at Tata Motors showrooms and Tata.ev stores across India.
The Punch.ev is a pioneering addition to TATA.ev’s portfolio, embodying the transformative shift in the needs and lifestyle of the contemporary customer. It combines the reliability of the Punch brand with the latest advancements in electric vehicle technology, offering an exceptional driving experience with zero emissions.
Commenting on the launch of the Punch.ev, Mr. Shailesh Chandra, Managing Director, Tata Motors Passenger Vehicles Limited & Tata Passenger Electric Mobility Limited. said, “As we welcome a new era of e-mobility, the Punch.ev will surely emerge as a beacon of innovation and progress. With exclusive stores, collaborative charging initiatives, and a cutting-edge manufacturing ecosystem, we’re committed to shaping a future where sustainability, community, and technology converge.”