Kia India has registered big wins at ICOTY 2023 by crowned as the Indian Car of the Year (ICOTY) 2023 and the Kia EV6 won the Green Car Award 2023 by ICOTY. With this, Kia has become the first brand ever to win two ICOTY awards in the same year.
The ICOTY awards, held under the aegis of the Automotive Journalists Association of India (AJAI), are the most coveted automotive awards in the country and are often referred to as the Oscars of the Indian automotive industry. The award is an expert and independent judgment of the best new car. The highly experienced jury members are responsible for selecting a single decisive winner. The criteria like price, fuel efficiency, styling, comfort, safety, performance, practicality, technical innovation, value for money, and suitability for Indian driving conditions are particularly important factors that are considered while deciding on the winner.
Tae-Jin Park, Managing Director & CEO, Kia India said, “This is a well-deserved recognition for brand Kia and speaks volumes for our technological prowess, capabilities and understanding of Indian market. It is a true reflection of our successful journey in India and a great motivation for us to keep working and contributing towards an inspiring tomorrow.”