Small businesses across Assam are rapidly adopting Tide, a comprehensive digital business management platform that streamlines finance, payments, and administration through a single mobile app. From hardware shops in Maligaon to tuition centres in Kamrup Metro, local entrepreneurs are shedding cumbersome paperwork and long queues, gaining instant access to services like Udyam registration, GST application, and government schemes.
Tide’s user-friendly design caters even to first-time smartphone users, offering seamless UPI payments, easy credit access, and fixed deposits with attractive interest rates up to 9.1%. The upcoming Tide NCMC card promises further convenience for travel across metros and public transport. Gurjodhpal Singh, CEO of Tide India, highlighted the platform’s role in accelerating MSME growth in Assam, emphasizing its contribution to India’s broader economic progress.
In Guwahati, Tide is transforming how local traders and service providers operate, enabling them to handle financial tasks digitally without visiting multiple offices. This shift reduces operational delays and fosters greater financial control, helping Guwahati’s MSMEs focus on expanding their businesses efficiently. As Tide continues to empower Bharat’s small enterprises, Assam’s entrepreneurs are witnessing a new era of digital convenience and business growth.