Tata Salt, a pioneer and market leader in India’s branded iodised salt segment introduced recyclable packs sometime back, featuring recyclable logo. These packs are now widely available across Mizoram market. Tata Consumer Products Ltd. has been constantly aiming to eliminate the use of multi laminate packaging which is difficult to recycle and causes environmental problems. This represents the brand’s commitment to a more efficient and environment friendly circular plastics economy.
Tata Salt is a market leader in the salt category in Mizoram, this pack will play a pivotal role in addressing the state’s recyclable packaging needs. Tata Salt’s sustainable packaging has already been implemented and products are available at all leading stores across Mizoram.
Deepika Bhan, President, Packaged Foods- India, Tata Consumer Products, states, “Our packs with the recyclable logo are fully recyclable and come with the same assurance of quality and trust embedded in the Tata brand.”