Taneira, a TATA product, is launching its festive edit, The Queen’s collection, featuring Mrunal Thakur, featuring a TVC showcasing its exquisite range of designer sarees crafted from pure silk. Mrunal Thakur lights up the screen with her elegant presence, swirling and twirling, dancing, and reveling in the festive spirit, unveiling the Queen’s Collection- a heartfelt tribute to the spirited women of today—those who compose their own stories, choreograph their own journeys, and script unique narratives.
Taneira’s campaign showcases a woman experiencing joy, embracing her authentic self, and expressing her queenhood. She wears a six-yard saree, transforming it into a beautiful canvas that reflects her individuality, appealing to a diverse audience across the country. Mrunal Thakur said, “The magnificence and charm of the Queen’s collection embodies the essence of the modern women who confidently embrace their unique style and innate strength”.The Queen’s Collection by Taneira is a collection inspired by the five elemental forces of Water, Air, Sky, Earth, and Fire. It offers sarees as a way to preserve memories and embody the essence of a woman as a ruler of her destiny. The collection caters to modern-day women who exude self-affirmation and self-assuredness, showcasing strength and independence.
