Taco Bell India has launched its delightful “Crave & Save” menu starting at just INR 69*, offering six Mexican-inspired dishes. The value-for-money menu features three vegetarian options, including Crispy Potato Taco, Crispy Potato Wrap, and the Cheese Quesadilla, starting at INR 69.
For non-vegetarians, there are three options: Crispy Chicken Taco, Crispy Chicken Wrap, and the Cheesy Chicken Quesadilla, priced at INR 99. To launch the menu, Taco Bell India will launch a digital campaign featuring a 10-second product creative across its social media platforms.
The menu aims to make every meal a memorable experience, and customers can order online via the Taco Bell App or food aggregators. Harneet Singh Rajpal, CEO of Burman Hospitality Private Limited, Taco Bell’s exclusive franchise partner in India, said that the menu caters to the changing dining landscape and provides an exceptional experience for younger Gen Z consumers. “As value for money is a major factor influencing brand consideration in today’s market, we are excited to welcome consumers to satiate their cravings while stocking their savings stash.”