Škoda Auto India has announced Ranveer Singh as its first-ever “Brand Superstar,” aligning with its 25th-anniversary celebrations and strategy to deepen engagement in India’s growing automotive market. This move follows the launch of Škoda’s first sub-4-metre SUV, the Kylaq, aimed at expanding its presence across key Indian markets.
Petr Janeba, Brand Director, Škoda Auto India, remarked, “As we celebrate 25 years in India, we are revamping our business strategy. Ranveer Singh’s vibrant energy mirrors Škoda’spassion, helping us strengthen our connection with customers.” Singh expressed excitement, noting, “Škoda’s innovative product lineup caters to India’s evolving automotive landscape, and I look forward to contributing to its growth.”
Škoda plans to increase its network from 277 to 350 touchpoints by 2025 and aims to sell 100,000 cars annually by 2026. The brand showcased key models like the Enyaq EV, Elroq, and Kodiaq at the Bharat Mobility Global Expo 2025 to further solidify its foothold in India’s evolving automotive sector.