Samsung launches DigiArivu Programme to strengthen digital and STEM education in Tamil Nadu

Samsung, India’s largest consumer electronics brand, in partnership with the United Nations Global Compact Network India (UN GCNI), has launched ‘DigiArivu – Empowering Students Through Tech’, an education programme aimed at strengthening digital and Science, Technology, Engineering, and Mathematics (STEM) education in Tamil Nadu. Through this initiative, Samsung will upgrade school infrastructure, enable STEM and digital learning, train teachers, and support holistic student development across 10 government schools in Kancheepuram and Ranipet districts of Tamil Nadu — benefiting over 3,000 students. As part of DigiArivu, Samsung will deploy a multi-layered, community-centric model to transform the learning ecosystem in tier-2 and tier-3 districts.

The programme has been designed based on UN GCNI’s research with state government-run schools, inputs from Samsung employees in the Sriperumbudur manufacturing plant and community members in the region to ensure that interventions address real on-ground needs. The key focus areas include upgrading the existing learning ecosystem in schools through Building as Learning Aid (BaLA) designs followed by providing equipment for promoting digital learning among school children. The programme will introduce activity-based learning on STEM themes and teacher-training sessions.

The launch event organized at The Anna Centenary Library in Kotturpuram was graced by Thiru Dr. Anbil Mahesh Poyyamozhi, Honourable Minister for School Education, Government of Tamil Nadu; and District Collectors of Kancheepuram and Ranipet; reaffirming the state’s commitment to strengthening STEM education in the state and advancing digital inclusion. “DigiArivu is another strong step in our ongoing commitment to ‘Powering Digital India’ and nurturing India’s future talent pipeline,” said SH Yoon, President, Samsung Chennai Plant. “At UN Global Compact Network India, we are proud to partner with Samsung to advance STEM learning and digital access for children in government schools in Tamil Nadu,” said Ratnesh Jha, Executive Director, UN GCNI. In addition to DigiArivu, Samsung continues to strengthen youth skilling in Tamil Nadu through the Samsung Innovation Campus (SIC) programme.