Ramsons Perfumes Private Limited, a leading brand in the personal care category had roped in celebrated television actress Ditipriya Roy, to be the new face for the brand. This collaboration is primarily for the Eastern market and Ditipriya will be promoting Ramsons new skin care products. The actress will work to expand the customer reach by being the face to the brand’s product line of – body oil, body lotion and moisturiser cream.
Mr. Vrijesh Pandey, Managing Director, Ramsons Group said, “Ditipriya stole all our hearts with her role in Rani Rashmoni and we hope to rub off some of the same love and affection onto our brand. Her reliability and passion has created a compelling magic and we aim to emulate this magic through our campaign, all across the Eastern market.”
Ditipriya Roy is a popular face in Bengali-language films and serials. She debuted on television as a child artist. She catapulted into popularity for portraying the character of Rani Rashmoni in the Bengali television series Karunamoyee Rani Rashmoni. Ramsons Perfumes is one of India’s leading and fastest growing manufacturers in the personal care category, with a range of products including Perfume, Deodorant, Body Lotion, Body Oil, Moisturiser Cream, Talc, Air Freshener and many more.