Panasonic Life Solutions India has introduced its 2025 range of residential air conditioners (RACs) in East India, designed to withstand extreme temperatures of up to 55°C. With 61 new models across 1.0, 1.5, and 2.0-ton capacities, the latest lineup aims to enhance smart living through advanced technologies like Matter, Miraie, AI-driven features, and nanoe air purification. The new range is now available across leading retail stores, e-commerce platforms, and the Panasonic Brand Store.
Abhishek Verma, Business Head, Air Conditioners Group, PMIN, PLSIND, highlighted the growing demand for air conditioners in India, where penetration remains at 7-8%. “Panasonic ACs recorded a 45% growth in April 2024-March 2025, exceeding the industry average. East India contributes 19% to the CY’24 AC market, and Guwahati is a key market for us. We anticipate a 30% growth in East India in CY’25, driven by increasing demand for energy-efficient inverter ACs,” he said.
Guwahati has emerged as a crucial market for Panasonic, reflecting strong demand for smart and energy-efficient cooling solutions. The city’s rising consumer base and soaring summer temperatures make advanced ACs essential. Retailers in Guwahati expect robust sales, particularly for inverter models with AI-driven features, as customers seek cost-effective and sustainable cooling solutions. With an expanded product range and technological innovations, Panasonic aims to redefine the smart home experience in East India.