The world’s leading hospitality chain, OYO Hotels & Homes announced the launch of its ‘Equal Partner Policy’ at a recently held webinar for its asset owners hosted by Ritesh Agarwal, Founder & Group CEO, OYO Hotels & Homes and Rohit Kapoor, Chief Executive Officer, OYO India & South Asia. The Equal Partner Policy (EPP) is an initiative that will serve as a guiding principle to strengthen trust and increase transparency in the asset owner community. Under EPP, OYO has laid out seven guidelines – Communication, Respect, Availability, Transparency, Recognition, Technology and Togetherness, to ensure that the company creates a collaborative ecosystem with its owners for business improvements.
EPP includes a concerted approach for proposed policy changes impacting business operations, complete transparency, simplified and clear reconciliation statements, rewards and recognition as well as financial support made available to owners if required. In accordance with these principles, under ‘Recognition’ OYO has launched the second edition of its partner loyalty program Club Red to reward owners for their commitment in offering the best hospitality experience to customers. An industry-first initiative, Club Red is designed to boost asset owner success, accelerate business growth and continuously reward and recognise as part of overall engagement with its partners.
