Oriflame expands fragrance portfolio with launch of ‘Love Potion Cherry on Top’ range in India

Direct selling beauty brand Oriflame has introduced its new “Love Potion Cherry on Top” fragrance range in India, expanding its premium personal care portfolio with a cherry-and-chocolate-inspired scent collection aimed at fragrance enthusiasts.

The newly launched range includes the “Love Potion Cherry on Top Eau de Parfum” priced at ₹4,899 and the “Love Potion Cherry On Top Hand Cream” priced at ₹469. The Eau de Parfum features an ambery fruity composition that blends mandarin, juicy cherry and lipstick accord in the opening notes, followed by black cherry, rose and Peru balsam at the heart. The fragrance settles into a warm base of chocolate truffle accord, cedarwood and roasted tonka bean, designed for long-lasting wear from daytime to evening occasions.

Meanwhile, the hand cream is enriched with almond oil and formulated to moisturise dry hands while leaving behind subtle gourmand notes of cherry and chocolate truffle. The company said the product is designed for daily use and can be layered with the perfume for a longer-lasting fragrance experience.

In Guwahati, rising demand for premium fragrances and personal grooming products among young consumers and working professionals is creating opportunities for lifestyle and beauty brands in the city. Retailers and beauty consultants in Guwahati say consumers are increasingly showing interest in long-lasting gourmand fragrances and compact skincare products suited for travel and daily use.