Ahead of Valentine’s Day, Organic India, part of Tata Consumer Products Limited, has introduced a curated range of wellness-themed gifting hampers designed to promote mindful living and meaningful celebrations. The special “Valentine’s Day Gifting Edit” features a selection of gift boxes that combine organic pantry essentials, herbal teas and wellness products, targeting consumers seeking healthier and thoughtful gifting alternatives.
Among the offerings, the Savoury Sweetheart Gift Box priced at ₹1,999 includes certified organic staples such as Himalayan multifloral honey, cow ghee, quinoa, brown rice, chia and flax seeds, jaggery powder, nuts, raisins and the brand’s Tulsi detox kahwa, aimed at encouraging nourishing meal rituals. The Wooden Gift Box – 100 Tea Bags (₹1,299) presents assorted Tulsi tea variants including Original, Ginger, Masala Chai and Green Tea Classic, while the Exotic Brew Gift Box (₹1,079) features premium Tulsi loose-leaf blends paired with a stainless-steel infuser for tea enthusiasts.
Retailers in Guwahati report rising demand for wellness-centric gifting options, particularly during festive and seasonal occasions, with organic food and herbal tea hampers gaining popularity among urban consumers seeking premium yet health-focused gifts. Industry observers expect the trend to strengthen Valentine’s Day sales in the region as conscious lifestyle choices continue to influence purchasing behaviour.