Nova 2 Ultra sale kicks off April 17 as Ai+ bets big on mid-range premium push

Ai+ Smartphone has announced that the Day 1 sale of its latest device, Nova 2 Ultra, will begin on April 17 at 12 noon, marking the rollout of the flagship model in its newly launched Nova Series. The smartphone will be available exclusively on Flipkart and select retail outlets, with a second sale scheduled for April 24. The launch builds on the strong market response to the Nova 2, which sold out within 15 minutes on its first day, highlighting rising consumer interest in the series. The Nova 2 Ultra is priced at ₹14,999 for the 6GB+128GB variant and ₹16,999 for the 8GB+128GB model, with an additional ₹2,000 exchange offer on any phone.

Speaking on the launch, Madhav Sheth said the device aims to deliver a “complete smartphone experience” with a Sony camera system, advanced display, and responsive design. Powered by the MediaTek Dimensity 7400 chipset, the device features a 6.78-inch 1.5K AMOLED display with 120Hz refresh rate and a 6000mAh battery with 40W fast charging. It runs on Android 16 with NxtQuantum OS, offering enhanced privacy features. The phone also sports a 50MP Sony IMX752 camera, IP68 rating, and customizable design elements.

In Guwahati, there is a strong demand for the Nova 2 Ultra, driven by the earlier success of the Nova 2 and growing appetite for feature-rich smartphones in the mid-range segment. With competitive pricing and bundled offers like free earbuds, the device is likely to attract young buyers and upgraders in the Northeast market. Ai+ Smartphone, backed by NxtQuantum Shift Technologies, continues to position itself as a key player in India’s evolving smartphone and AIoT ecosystem.