MG Motor India has set a new industry standard with the launch of its Windsor EV, achieving a staggering 15,176 bookings within just 24 hours of its release on October 3, 2024. This milestone marks the Windsor as the first passenger electric vehicle (EV) in India to reach such heights, underscoring the rapid shift towards electric mobility among Indian consumers.
The Windsor EV is available at a competitive starting price of INR 9.99 lakh, plus INR 3.5 per kilometer under the Battery as a Service (BaaS) program. Equipped with a 38 kWh Li-ion battery, the Windsor offers 136 PS power and an ARAI-certified range of 332 kilometers, positioning itself as a versatile choice in the electric vehicle market. Deliveries are expected to begin on October 12, 2024.
In Guwahati, interest in the Windsor EV reflects a growing consumer shift towards sustainable transport solutions. Local buyers are increasingly favoring electric vehicles as awareness of environmental issues rises and government incentives encourage the adoption of eco-friendly alternatives. Satinder Singh Bajwa, Chief Commercial Officer of JSW MG Motor India, acknowledged the overwhelming customer response and highlighted the Windsor’s potential to lead the evolution of electric mobility in India.