Beam Suntory, has launched Oaksmith®, India’s first International Blended Whisky in Meghalaya. After a successful launch in December 2019 in Maharashtra and Telangana followed by rapid expansion in West Bengal, Goa, Assam, Chandigarh, UP and Karnataka, the iconic brand is now available in Meghalaya with both blend variants – ‘Oaksmith® Gold’ and ‘Oaksmith® International’. The brand has delivered 300,000 cases since its launch in India.
Oaksmith® has been created by world-renowned Shinji Fukuyo, Chief Blender, Suntory, the founding house of Japanese Whiskies – with world-class Japanese craftsmanship, blending high quality Scotch Malt whiskies and smoothest American Bourbons to build a recipe that is unique and designed taking inspiration from the Indian palate. The two blend variants – Oaksmith® Gold and Oaksmith® International – will be priced at INR 750 and INR 474 for 750ml bottles in Meghalaya, and be the most premium brands in their respective categories on the back of their international quality and world-class craftsmanship. “We see a growing opportunity for high quality, world class spirit brands and look forward to receiving the same overwhelming appreciation for Oaksmith Gold and Oaksmith International here,” says Neeraj Kumar, Managing Director of Beam Suntory India