Maruti Suzuki India Limited today launched a distinctive loyalty program – Maruti Suzuki Rewards. This loyalty program will cover all passenger vehicle customers from ARENA, NEXA and True Value outlets. Maruti Suzuki Rewards is a comprehensive program that comes with a range of benefits on purchase of additional car, service, Maruti Insurance, accessories, customer referrals and several other benefits. Customers can now experience this digitally supported card-less program with the help of Maruti Suzuki Rewards website, and see their reward points growing with every interaction and transaction.
Under the program, customers will be classified into four tiers – Member, Silver, Gold and Platinum. They will also be rewarded with badges, which will make customers interaction with Maruti Suzuki even more rewarding and will give them a chance to unlock access to exclusive events and offers. Members from the existing AutoCard and MyNexa program will be shifted to the all-new Maruti Suzuki Rewards. There will be no additional fee for this upgrade and point value balance from the previous program will be carried forward. The program is card-less and all information and transactions alerts will be sent digitally to customer’s registered mobile number. To enroll into Maruti Suzuki Rewards, customers can log in to www.marutisuzuki.com or www.nexaexperience.com.