L&T Finance Ltd. (LTF) has expanded its gold loan operations nationwide, scaling its dedicated branch network to more than 260 locations within eight months of entering the segment. The company had initially entered the gold finance business through the acquisition of 130 branches in June 2025 and has since added another 130 branches, reflecting an aggressive retail expansion strategy.
The Non-Banking Financial Company said the expansion spans the North, West, East, and South regions, with the gold loan business now present in 18 States and Union Territories. LTF has also marked its strategic entry into key markets including Assam, Karnataka, Telangana, Maharashtra, Odisha, West Bengal, Himachal Pradesh, and Rajasthan, aiming to capture the rising demand for secured credit through faster loan approvals and flexible financing options.
In Guwahati, financial analysts note that the expansion into Assam is expected to boost access to formal credit, particularly for small traders, micro-entrepreneurs, and households that traditionally rely on gold-backed borrowing. Increased competition among NBFCs in the region may also improve customer service standards and offer borrowers more competitive lending terms. Chief Operating Officer Raju Dodti said the rapid expansion reflects the company’s “Lakshya” strategy of building a digitally enabled, customer-centric retail lending ecosystem with strong security and operational standards.