Limca Sportz, a sports drink from Coca-Cola India, has launched its new variant, Limca Sportz ION4, in India. This innovative drink is designed to meet the hydration and energy needs of athletes and fitness enthusiasts. It offers low-sugar rehydration, using glucose, essential electrolytes, and B-vitamins to provide swift rehydration and prolonged energy support during physical exertion. Fans can look forward to the vibrant blue hue of Limca Sportz ION4, which perfectly matches the Indian cricket team’s hydration needs.
Limca Sportz ION4 is crafted by specialists and addresses three vital aspects: rehydration, revitalization, and nutrient replenishment, enhancing sports performance and inspiring people to push their limits with a “never give up – #RukkMatt” attitude. Limca Sportz ION 4 can be found in leading supermarkets, convenience stores, and online platforms across the country.
Announcing the launch of Limca Sportz, Karthik Subramanian, Director, Marketing, Hydration, Coffee and Tea Category, Coca-Cola India and Southwest Asia said, “Limca Sportz ION4 is an expansion of Limca Sportz commitment to offer comprehensive hydration to its consumers. We’re thrilled to support athletes and sports enthusiasts with our rehydration drink that has both great taste and functional benefits.”
