Reinforcing its commitment towards gender & ability parity, KFC India announced the KFC Kshamata program, a focused effort towards driving 2X Empowerment by 2024. Taking forward the brand’s global Diversity & Inclusion agenda, KFC India aims to bridge the gender and ability imbalance gap and increase the women workforce at their restaurants by 2X by 2024. Likewise, the aim is to double the footprint of Special KFCs, operated by hearing & speech impaired team members, by 2024. In addition, the brand would launch select, flagship Special KFCs across the country, that provide an elevated KFC experience for specially-abled team members as well as customers. These zealous program objectives are supplemented with a sharp focus on training, retention and progression of these team members into key restaurant leader roles.
With KFC Kshamata, the brand aims to have more than 5000 women team members and operate 70 ‘Special KFCs’ by 2024, including growing them into restaurant leader roles. Kshamata program is equipped with focused strategies across varied functions as hiring, growth, communication, inclusion and retention to further a cohesive and progressive work environment.