INNOVATION, DESIGN, TECHNOLOGY AND RIDER EXPERIENCES TAKE CENTERSTAGE ON DAY 2 OF TVS MOTOSOUL 5.0

TVS Motor Company (TVSM) – a leading global automaker in the two and three-wheeler segment – announced major initiatives on Day 2 of TVS MotoSoul 5.0. The company showcased the Aegis Rider Vision AR HUD Helmet, announced a partnership between TVS Racing and MT Helmets, and launched the TVS Racing Offroad Training Academy. The Aegis Rider Vision Helmet represents a significant leap in rider-focused safety innovation. Built on advanced AR technology, it uses spatial anchoring to project essential information such as navigation cues, speed, safety alerts, and notifications, directly into the rider’s line of sight, ensuring uninterrupted focus on the road while delivering enhanced clarity, responsiveness, and situational awareness. The helmet features a binocular µOLED projection system, integrated action camera, wireless connectivity, adaptive brightness, end-to-end OTA updates and a 7,000mAh battery engineered for extended usage. It pairs with TVS motorcycles through a dedicated companion app that allows riders to customise what information is displayed. Its carbon fibre shell, developed with Nexx Helmets, meets global standards including ECE 22.06 and CE certification, underscoring TVS Motor Company’s commitment to future-ready safety technology.

Day 2 of Motosoul 5.0 marked the launch of the TVS Racing ‘Offroad’ Training Academy, a specialised platform designed to help riders develop foundational off-road and adventure riding skills. Led by TVS Racing champions and international instructors, the academy focuses on Level 1 skill building, including bike handling, terrain navigation, body control, balance and obstacle riding. The program is also designed for amateur riders with limited off-road experience, offering a structured path to build confidence and technical mastery across diverse terrains.

A defining partnership between TVS Racing and MT Helmets – one of the world’s leading premium helmet manufacturers known for their ECE-certified safety engineering will introduce helmets engineered for superior aerodynamics, comfort and global-standard safety starting at INR 5,999. The collaboration brings together TVS Racing’s performance-driven ethos with MT’s advanced protection science to co-develop. Reflecting on the signature partnerships announced at MotoSoul 5.0, Vimal Sumbly, Head Business – Premium, TVS Motor Company, said, “MotoSoul has always been a reflection of creating a platform for the future of motorcycling. Day 1 celebrated design, individuality and creative expression, while Day 2 strengthened our focus on innovation, advanced technology and rider experiences. Together, they represent the culture we want to build, one that is progressive, responsible and deeply connected to its community. As we look ahead, our aim is to expand this platform further, bringing even more innovation, collaboration and rider-centric experiences to MotoSoul next year.”