Re-emphasizing the need for road safety awareness among the people to build a collision-free India, Honda Motorcycle and Scooter India’s (HMSI) National Road Safety Awareness Campaign reaches Midnapore in West Bengal. The three-day camp at Raja Narendra Lal Khan Women’s College witnessed spirited participation from over 2000 college students and staff members who set out to imbibe safe riding practices. HMSI’s road safety instructors utilized age-appropriate road safety learning programs to enhance the retention of road safety awareness among all.
Speaking on HMSI’s commitment towards sensitizing India on road safety, Mr. Prabhu Nagaraj, Operating Officer – Brand & Communication, Honda Motorcycle, and Scooter India said, “Road safety education is essential for developing a road safety mindset. HMSI has been conducting a Road safety awareness campaign to develop more responsible road users across the country. With this campaign, we aim to cultivate the right road safety habits amongst the new and upcoming riders as well as help them in understanding the importance of using the roads safely.”
HMSI’s National Road Safety Awareness program made learning fun yet scientific through 1. SCIENTIFICALLY DEVISED LEARNING MODULE 2. PRACTICAL LEARNING: 3. INTERACTIVE SESSION 4. EXISTING DRIVERS HONING RIDING SKILLS 5. LEARNING IN A FUN WAY.