A new film to campaign for Himalaya Anti-Hair Fall Shampoo has been launched by The Himalaya Drug Company. It unveiled with the communication “No hair fall… Now my life is in my control” as part of the ‘Healthy Hair KaVaada’ campaign. The film emphasizes on how consumers can choose a herbal and trusted solution like Himalaya Anti-Hair Fall Shampoo to tackle hair fall problems. With the right natural ingredients such as Bhringaraja and Palasha, Himalaya Anti-Hair Fall Shampoo strengthens hair to reduce hair fall and promises healthy hair.
The film, set in a present-day context, highlights how women today are winning in all aspects of life, be it academics or pursuing their passion. While they have everything under control, hair fall is still a worry. The campaign highlights the major concern of hair fall faced by consumers in the hair care category. Addressing people’s inclination towards natural ingredient-based solutions, the campaign highlights the unique proposition of Himalaya Anti-Hair Fall Shampoo as a trustworthy solution for hair fall.
