Gulf Oil Lubricants India Limited returns to Guwahati with the second annual ‘Chai-Pakoda’ Ride, enhancing its partnership with India Bike Week (IBW) 2024. This year’s event, held on September 23, attracted over 100 bikers from various backgrounds who embarked on a thrilling 32-kilometer journey from the Assam Public Service Commission Office to PRP Valley, Chandrapur.
The ride not only celebrated motorcycling camaraderie but also prioritized safety. Participants attended a ‘safety riding’ session before the ride, led by IBW Marshals, with Gulf Oil providing fluorescent safety jackets to all riders. The event culminated in a fun push-up and burpee challenge, energizing the biking community.
Mr. Ravi Chawla, Managing Director and CEO of Gulf Oil, expressed enthusiasm for the ongoing partnership, stating, “These rides encapsulate the spirit of India’s motorcycling community—one rooted in adventure, brotherhood, and the love for the open road.” In Guwahati, the event generated significant buzz, with local vendors reporting increased foot traffic and sales, as riders and their families explored the area post-ride. The ‘Chai-Pakoda’ tradition remains a highlight, blending the joy of biking with the taste of Indian culture, further enriching the city’s vibrant community spirit.