KITKAT has launched MoodBreaks range with multi-coloured KITKAT fingers in fruity flavours. KITKAT moodbreaks will be available pan-India at a price point of INR 30/-
The brand comes up with this unique innovation. The new range has two new never-seen-before mixed-fruit flavour with vibrant pink and brown fingers and mango flavour with bright yellow and brown fingers. People can choose from these colourful KITKAT fingers to brighten their moods in everyday breaks. Bollywood actress Sanya Malhotra has associated with KITKAT with previous brand ambassador and Bollywood star Ayushman Khurrana.
Commenting on the new launches, Rupali Rattan, Head – Confectionery Business said, “We wanted to bring in some color into people’s breaks and offer a new taste sensation with this innovation. KITKAT moodbreaks range is not only visually appealing but will offer a delicious, new taste experience with a delicious, smooth combination of fruity flavors of Mixed Fruit and Mango.”
