Flipkart India Private Limited today launched the ‘Flipkart Samarth Krishi’ program with the aim of providing India’s farming communities and Farmer Producer Organisations (FPOs) with national market access and more negotiation power through its platform.
The ‘Flipkart Samarth Krishi’ program seeks to empower Indian farmers and boost the agricultural sector. It will help them grow sustainably, get market-ready, and become a part of the mainstream economy through relevant partnerships. Farmers and FPOs will be trained and upskilled on technologies and best practices for improving the quality of produce. Flipkart India has partnered with several industry and government bodies to source pulses, millets, and spices directly from farmers and FPOs, providing a boost to local agri-economies and the livelihoods of thousands of farmers across India.
To know more about the Samarth Krishi program, please visit: https://www.youtube.com/watch?v=OhY_jjOpEwI. Rajneesh Kumar, Chief Corporate Affairs Officer, Flipkart Group, said, “The program aims to create a significant positive impact on the Indian agriculture sector and on rural communities.”