Flipkart, India’s homegrown ecommerce marketplace’s group company, has announced ‘Flipkart Reset for Business’, a dedicated mobile app designed to empower small and big sellers of refurbished products across the country to reach last-mile customers.
The platform offers a user-friendly interface for a hassle-free experience with a vast selection of quality-assured refurbished smartphones and accessories. It aims to empower a wider network of sellers with an organized refurbished products market, promote the use of refurbished products, and contribute to building a more sustainable circular economy. Flipkart Reset for Business offers quality and warranty benefits and a wide selection of refurbished phones and accessories.
The B2B platform will serve retailers across India, offering a wide range of products. B2B sellers can purchase refurbished products in varied quantities with no minimum order quantity restrictions. Ashutosh Singh Chandel, Senior Director & Business Head, Recommerce at Flipkart, said, “The recommerce industry is growing rapidly, fulfilling the aspirations of millions of customers to own devices at affordable prices. As per a report by Redseer, the refurbished electronics goods market in India could grow to $11 billion in gross value by March 2026.”Currently, the platform services 800+ cities across 29 states. Flipkart aims to expand the Flipkart Reset for Business program significantly. Currently, the platform sells smartphones and accessories.