Building on decades of experience in tea cultivation, Maa Kamakhya Associates has launched its packet tea portfolio under the brands ‘The Gardener,’ a super-premium line, and ‘Amsoi,’ which caters to both premium and value-driven segments with offerings like Amsoi Premium and Amsoi Kadak. Currently available in several Indian states, including Assam and West Bengal, the brands will expand to Odisha and other regions in coming phases. The teas are sourced from the company’s own estates and trusted partners, maintaining high quality across various blends, including both CTC and orthodox styles. The Director of Nutratea Industry Group underscored the importance of a well-defined product range that caters to diverse consumer preferences, emphasizing sustainable growth in the branded tea market. The group, with a turnover over Rs 100 crore and a workforce of 1,100, aims to enhance its distribution channels while contributing to regional economic growth through quality Assam tea, reflecting its commitment to the tea heritage of the region.
