Durex TBBT introduces Rainbow Classrooms Initiative to Promote Gender Inclusivity in Schools

Reckitt has announced the launch of the Rainbow Classrooms initiative under its Durex The Birds and Bees Talk (TBBT) program, in partnership with Plan India. This initiative aims to transform schools into inclusive, supportive environments by promoting gender inclusivity and fluidity. Through vibrant, rainbow-colored doors and comprehensive gender identity education for teachers, the program seeks to create safe spaces where every student feels valued and respected.

The Rainbow Classrooms initiative is a testament of promoting inclusivity, built through painting doors of classrooms in rainbow colours as a reward and recognition for schools and teachers who have been strong advocates of diversity and inclusion.

These schools and teachers have emerged as chain breakers when it comes to supporting their students in the process of growing up and creating encouraging educational environments. Gaurav Jain, Executive Vice President, Reckitt – South Asia, emphasized the significance of this initiative: “The Rainbow Classrooms initiative reflects our broader commitment at Reckitt to champion diversity, equity, and inclusion in all aspects of our work.”