Shri Dinesh Shahra, a renowned industrialist, philanthropist, and best-selling author, launched his book series on Sanatan Living organized by Byatikram Group on 16 September, at Taj Bengal, Alipore, Kolkata. It was a memorable evening celebrating the ethos of Sanatan by visionary thought leader Dr Dinesh Shahra.The event was graced by many esteemed dignitaries such as Dr. Dinesh Shahra, Author of Sanatan Living book series, Ashok Sethia, Shyam Sunder Nangaliya, Dr Pamela Pal Das, Mrs Universe; Bijoy Agrawal, Prof Dhrubajyoti Chattopadhyay , Dean, SNU; Dr. Sudipta Roy Chaudhary, Professor, NSHM College of management, Dr. Saumen Bharatiya, Patron- in-chief, Byatikram Group and many others.The program proceeded with a lamp lighting ceremony and an interaction session of Dr. Dinesh Shahra with RJ Roy about holistic living based on Sanatan Values.Dr. Shahra said that “When we adopt a spiritual lifestyle that includes daily rituals, practices and contemplation we assert our abundant spiritual nature to overcome our subconscious survival tendencies to hoard and consume’. I also believe that the real measure of our success is when our future generation openly and proudly embraces Sanatan culture and lives with the consciousness of inclusiveness and harmony.”Speaking at the event, the organizer of the event Dr. Saumen Bharatiya said “We feel really honored and privileged to be the organizer of this prestigious program and launch the book in presence of the Dr. Dinesh Shahra, the author of the book.”The program was then followed by the launch of Sanatan living series and an interactive session with RJ Ayantika as well as with the launch of music video (Tere Naam Ka) sung by Shri Dinesh Shahra. Guests were presented with Tulsi plants as a symbol of purity and spiritual goodness.