Castrol has launched the fourth edition of the country’s largest and most awaited mechanic skilling initiative, the Castrol Super Mechanic Contest (SMC). This year’s contest theme of #SeekhengeJeetengeBadhenge salutes the passion and the spirit of mechanics who keep India moving and will provide them an opportunity to upskill themselves with new technologicaladvancements in the automotive sector.
Participating mechanics will test their skills with other mechanics across the country to emerge as the 2021 Castrol Super Mechanic. Amidst the ongoing pandemic, the Super Mechanic Contest2021 will leverage both physical and digital mediums to expand its reach across India’s mechanic community and enable maximum participation. It will aim to bring over 100,000 mechanics onboard for the contest. Registrations for the contest will be conducted through an Interactive Voice Response (IVR) round, as well as a dedicated webportal, with 9 available language options – English, Hindi, Bengali, Telegu, Kannada, Gujarati, Marathi, Malayalam, and Tamil. Castrol will partner with the TV9 network to co-create and promote the Super Mechanic Contest2021, which will be hosted by popular GEC actor Ravi Dubey, who has been the face of the contest since its launch in 2017. Announcing the launch, Sandeep Sangwan, Managing Director, Castrol India Limited, said, “This year’s theme, #SeekhengeJeetengeBadhenge, resonates with the spirit of being future-ready as the contest extends its commitment to equip all participants with relevant skills that can help them navigate new changes and challenges in the times to come.