In the all-important start to the day, Britannia Toastea is the perfect Teatime companion. The first cup of tea with Toastea busts hunger and gives a ‘KarariShuruwat’. Britannia Toastea’s latest TVC showcases the quintessential ‘Saas bahu’ of many Indian homes, played by the inimitable Neena Gupta and Trisha Krishnan. Trisha Krishnan plays the daughter-in-law tackling multiple tasks through the day along with Neena Gupta, as a fun and lively ‘Saasu maa’. As Britannia Toastea becomes the perfect hunger buster with the morning tea, the TVC showcases the many roles a woman plays, a PT teacher to her son, manager to her husband and a doctor to her in-laws and to give her the ‘Karari Shuruwat’ every morning.
