An ayurvedic antacid brand from the house of Mankind Pharma Gas-O-Fast has yet again onboarded Biswanath Basu as its regional brand ambassador for the Eastern market to marks the launch of Gas-O-Fast’s new range of flavors. They will be launching a new TVC that will be unveiled on the occasion of Bengali New Year.
The brand always aims to create a direct connection with the consumers leveraging personalized content consumable in their own regional language. The main objective behind the partnership is to drive visibility for Gas-O-fast and its efforts to reach the masses in the Bengal market thereby capturing a greater market share. The overall association will be to drive maximum visibility for the brand and drive the importance of Gas-O-Fast as a companion to enjoy acidity-free occasions and provides INDIA KE ACIDITY KA INDIAN SOLUTION. It has shown consistent growth marking an upsurge in revenue with 100 percent growth in varied markets.
The General Manager of Sales & Marketing of Mankind Pharma Joy Chatterjee said, “Our collaboration is aimed at garnering a better connection with Bengal audience by taking the liberty of personalized content which becomes more relatable when communicated in their own language.”