BIBA has unveiled its summer festive edit to mark Poila Boishakh, aligning with the cultural spirit of renewal and celebration across Bengal. The collection captures the essence of the occasion, where traditional motifs meet modern silhouettes, catering to the evolving style preferences of the modern Indian woman. The edit reflects the customary preference for white and red—symbolic of celebration—through kurta sets featuring bold tones and contemporary prints. Designed for comfort during the warm April weather, the collection incorporates breathable fabrics such as cotton and mul. It includes printed suit sets with floral and earthy accents, sharara sets, A-line silhouettes, and a wide range of separates including kurtis, tops, and bottoms. BIBA’s signature Anarkali sets remain central to the lineup, while the BIBA Girls range extends festive offerings to children aged 2 to 15 years.
The brand has also introduced a dedicated gifting collection, comprising kurta sets, dupattas, jewellery, fragrances, and ready-to-stitch suits, focusing on thoughtful seasonal gifting.
BIBA continues to strengthen its footprint in Kolkata, supported by a robust retail presence across the city as well as in Siliguri and Howrah. With 306 stores across 146 cities nationwide, the brand has seen sustained demand in the region, where consumers increasingly seek occasion wear that blends tradition with contemporary design. The Poila Boishakh collection is available across exclusive stores, multi-brand outlets, and online platforms, reflecting steady festive-driven retail momentum in the Kolkata market.